Tag Archives: marketing

Traditional Marketing vs Digital Marketing

marketing

Marketing is an integral part of building a business and is focused entirely on communication. In fact, it has the power to make or break a brand entirely depending on the approach or rather lack of thereof. Traditional marketing strategies have evolved over time to adapt to the needs of the consumers and technology has played a huge role in ...

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How to Use QR Codes to Spruce Up Your Marketing

You may think QR codes are an eyesore or a little blah when incorporated into your marketing and advertising materials. When taken at face value, a plain black and white QR code doesn’t add a whole lot of aesthetic to your overall design. What many people don’t know is that you can create customized QR codes with a variety of colors, designs and themes that can add a fun and engaging element to your graphic designs and marketing work.

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