Tag Archives: marketing

When you’re running a business, marketing and promotions can be a tough nut to crack sometimes. Generating buzz and interest in your company while maintaining your existing clientele isn’t always easy. One doesn’t have to be a marketing genius to realize that there are certain, proven methods of marketing that can help drive business. One of these is giving away ...

In a marketing climate dominated by new mediums like social media, old ones such as simple messaging services (SMS) still have their charms. SMS doesn’t require downloading a third-party app, and the recipient can see the message the moment it gets sent.  Data from Pew Research showed that mobile phone ownership in the U.S. has been on the rise since ...

You have been assigned a final project as part of your college marketing class. One of the main things you need to remember is that your instructor is looking for an innovative way that you can apply theory and research into something practical. It needs to be something that will help a company achieve its marketing goals and objectives. Some ...