Oh IKEA. We all love your cheap prices and great selection of furniture and doo-dads. Really, we do. I think we all just want your products to not fall apart after a few months. I hope it’s not too much to ask, especially with this ridiculous cardboard studio apartment you built in Brooklyn.
This 20’x20′ “apartment” was set up outdoors in Brooklyn to attract people to the new IKEA they just built there. IKEA is being very generous with its marketing. If I can recall, my first studio apartment was like 15’x17′ or something similar. Very small. I could probably fit a bed, a chair and one of those $15 breakable coffee tables in there. I’d imagine IKEA did much better with its living space.