You’ve probably been to or seen gimmicky restaurants such as the Rainforest Cafe. These places charge top dollar for mediocre food and service in a ridiculous environment. A new restaurant in Beijing is no exception. Themed after his favorite MMORPG: World of Warcraft, this Beijing native wanted to create a comfortable gathering place for fellow WoW enthusiasts.
The entrance is a real-life recreation of the opening animation from the game, displaying the dark portal on two large swaying doors. The dining area, called the Hall of Snow Storms, features large plasma screens showing in-game action with a towering World Tree in the middle of the room for aesthetics. After customers are through eating, they can log on at various terminals to play WoW. It’s a geek paradise!