Tag Archives: coke zero

Inverted Pyramid Soda Display Has Caffeine Junkies Taking a Second Glance

I don’t know if I’ve ever put any serious thought into whether or not an inverted pyramid store display was possible or not. In fact, I don’t think I’ve ever considered it at all, but Coca-Cola has, and they’ve integrated the idea into their Coke Zero “It’s Possible!” advertising scheme. Coke’s mission was to stand-out in an ocean of calorie ...

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