Tag Archives: Why conversational eCommerce is on rise

In today’s fast-paced, competitive e-commerce environment, the ability to engage customers and deliver stellar experiences makes a big difference. One area gaining steam among brands is conversational e-commerce. Simply put, conversational e-commerce is all about discussing and carrying out transactions via messaging tools like WhatsApp and Facebook Messenger, often with the use of chatbots. Let’s look at five reasons brands ...

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