Apple Steve Jobs Keynote WWDC 2010 Recap

While much like our friends over at Gizmodo, we weren’t invited to Steve Jobs’ WWDC 2010 keynote, we followed the event close, so here’s a recap of what you might have missed, filtering out all of the typical craptastic self-promotion.

  • Netflix app coming to the iPhone, the full Netflix experience. Watch Instant Stream movies, resume on different device. Out this summer for free.
  • PDF support and Bookmarks coming to iBooks later this month.
  • Farmville coming to the iPhone. The same Facebook experience, including push notifications for withering crops.
  • New Guitar Hero iPhone game. Boooring. Come on let’s get to the good stuff.
  • iPhone 4! Over 100 new features, though only 8 were covered thoroughly. Pretty much the exact device that was leaked earlier this year. Glass front and back, stainless steel edges. 24% thinner than the 3GS.  Front facing camera, a microSIM slot on the side, camera with an LED flash, microphone on the bottom, headset jack and a second mic for noise cancellation. The stainless steel band is part of the antenna system. Four times as many pixels in the display. Something called a retina display which optimizes pixel viewing for the human eye. The resolution is 960×640. An 800:1 contrast ratio. Powered by the A4 chip. Bigger battery means 40% more talk time. They’ve added a three-axis gyroscope along with the traditional accelerometer, compass, and proximity. Now has a 5-megapixel camera with a backside-illuminated sensor. Camera records HD video. Full 720p at 30 frames per second.
  • iMovie for the iPhone. Giz says “There’s nothing out today that is remotely comparable to this in terms of mobile video editing.” Including themes, very much like desktop version. Can export in 360p, 520p and 720p. Will be available for $4.99. “You can buy it for $4.99…if we approve it.” Classic Jobs.
  • Jobs told everyone to shut off devices so he could get Wi-Fi. Wow. For the good of the demo.
  • They’re renaming the OS to iOS 4. Over 1500 developer APIs. 100 new user features including multitasking. Adding Yahoo and Bing to accompany Google for search on Safari. Google still the default.
  • iBooks for iPhone. Sync bookmarks, notes and books across all your devices at no extra charge.
  • Number 8 is iAds. Waa-waa-waaaaaa. One more thing? Video chat? Not complaining, this is awesome. But let’s see what happens. “Apple hosts and sells the ads, so all you have to do is tell us where you want them and make the money.” Ads sold to a bunch of huge companies so far. AT&T, Chanel, GE, Nissan, Citi, Unilever, State Farm, Liberty Mutual, Geico, Campbell’s, Sears, JC Penney, Target, Best Buy, DirecTV, TBS, Disney. Enabled on July 1.
  • ONE MORE THING… Video chat! Called FaceTime (sorta underwhelmed by the name guys). Picture in picture video calling. Sexting taken to a whole new level. Only through Wi-Fi. Jobs said they’ll work with cellular providers to get the networks ready. We’re looking at you AT&T.
  • iPhone 4 available in white and black.
  • Apple will offer their own iPhone cases, lovingly called “bumpers.”
  • Released on June 24, price will be $199 for the 16GB model and $299 for the 32GB model. Orders start June 14. Will ship to 88 countries by the end of 2010.
  • Free iOS 4 update for iPhone and iPod Touch on June 21.
  • Just a funny note. AT&T Wireless’s website, when attempting to sign-on, has mystically gone down for maintenance.

And that’s all folks!

P.S. So buying this phone.

One comment

  1. any word on pricing yet? or a place to watch the keynote?

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