Hell must have frozen over because Red Bull is no longer restricted to energy drinks. It’s just released the latest drink in it’s product line, Red Bull Cola. Apparently, it tastes similar to RC Cola and contains no high-fructose corn syrup, a selling point that could prove key in future marketing campaigns. I can’t remember the last time another big player entered the soda market like this, so it’s good to have a refreshing change of pace.
Currently, you can find the cola in parts of Europe and in Vegas, essentially make it rarer than Club-Mate. By early 2009, you should be able to find it at your local Wawa.