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While the iTeddy isn’t the first product attempt at luring children into the tech world, it’s most definitely the cuddliest. The products site exclaims to “‘bear’ with them” because the site is still under development, but if the iTeddy isn’t the cutest damn MP3 player ever made then I don’t know what is.

Downloads for the iTeddy are already available on the site, but only for testing purposes. I’m not sure how much of a draw this will be because of how cheap these videos look. Check out the commercial video above to hear iTeddy’s apparent British accent. After the jump catch the fantastically awful music video to go with it.

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– Andrew Dobrow

Product Page [iTeddy]